Business Intelligence
Mapfluence Business Intelligence is a custom Mapfluence package designed to meet the unique needs of business intelligence professionals. Accessible via API, Mapfluence is a powerful mapping and data analytics platform that pushes geointelligence to the browser, enabling users to query, visualize and analyze data using maps, tables and charts.
Mapfluence’s custom capabilities and growing data catalog have us excited about our future software releases. Their elegant cartographic features will be an integral part of our product development roadmap going forward.
Tableau Software
Mapfluence works with proprietary data and maintains industry's most comprehensive on-demand data catalog, allowing users to leverage meticulously verified, curated and normalized data.
With tools for data visualization and analysis, business intelligence professionals can study indicators such as age, income, ethnicity, religion, consumer segmentation/expenditures and more with respect to their business. The result is location intelligence for marketing programs, sales and operations.
Market Research & Direct Marketing
Combine geospatial and consumer data with customer surveys, historical trends and market intelligence to identify and reach customers.
Sales Analysis & Prospecting
Utilize government data, historical trends and demographics to identify territories that are underperforming or potential breakouts, and conduct competitor analysis.
Operations Management
Assess transportation routes for least congestion and cost, evaluate branch/store performance and visualize alongside potential causes and effects.
The Business Intelligence Data Collection includes:
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These data sets can be combined with your own data or 10,000+ additional variables from the Mapfluence On-Demand Data Catalog.